Priority Pass will be the first lounge membership program to integrate LocusLabs’ indoor mapping and wayfinding features within the Priority Pass app, through an update due in the coming weeks. Initially, only a few major airports will be covered including Dubai, Hong Kong, London Heathrow, London Gatwick, Singapore, Manchester, Amsterdam, Los Angeles, Mexico City and Istanbul Ataturk airports. More locations are due to follow in the coming months. The two companies are also collaborating on other groundbreaking technologies including Augmented Reality as they look to assist customers in navigating the airport space of the future.
LocusLabs’ location-as-a-service technology is successfully used by a number of leading airlines and technology companies. It will be incorporated into the Priority Pass app, making it easier for users to locate lounges and understand how busy different facilities are, such as security wait times, in addition to seeking out other benefits inside terminals. Additionally, those with push notifications enabled on their smartphones can receive recommendations of services when entering an airport to help them navigate to lounges and exclusive discounts.
The new service will enhance the lounge experience and airport services available to Priority Pass customers. It will make it easier to navigate unknown airports, find restaurants, restrooms, gates and other points of interest. But, at the same time it will track your movements within the airport. That might not be welcomed by everyone.
What do you think about this new enhancement? Let us know in the comments.
