New MyMcDonald’s Rewards Program
McDonald’s has announced that it will launch its first-ever loyalty program nationwide on July 8 after months of testing. Loyalty programs are a great tool for merchants as they keep customers coming back. It usually results in more frequent visits, more spending and more information about consumers.
McDonald’s new rewards program is called MyMcDonald’s Rewards and it promises to unlock freebies simply by enjoying your favorite menu items. MyMcDonald’s Rewards will be available via the McDonald’s app at participating restaurants nationwide on July 8 (with some cities already offering it), and fans will pocket 100 points for every one dollar spent on qualifying purchases.
Points can be used toward free items like your go-to breakfast sandwich or McCaféFrappe, or lunch classics like our juicy burgers and World Famous Fries, during a future visit. More points unlock different delicious rewards, so there are even more free McDonald’s options to choose from with each tier you reach. To get you started, you will automatically get 1,500 points after your first order using MyMcDonald’s Rewards. That means that you get a free item from Tier 1 right away.
MyMcDonald’s Rewards Tiers
There are four tiers in the program. Each one requires a set amount of points to redeem for one of the eligible items.
- Tier 1 (1,500 points)
- Hash Browns
- Vanilla Cone
- Cheeseburger
- McChicken
- Tier 2 (3,000 points)
- Medium Fries
- Sausage Burrito
- 6pc. Chicken McNugget
- Large Iced Coffee
- Tier 3 (4,500 points)
- Fillet-O-Fish
- Large Fries
- Large Frappe
- Sausage McMuffin with Egg
- Tier 4 (6,5000 points)
- Big Mac
- Quarter Pounder with Cheese
- Happy Meal
- Back Egg & Cheese Biscuit
You may already see MyMcDonald’s Rewards in your McDonald’s app as it rolls out, but if not don’t fret, MyMcDonald’s Rewards will be coming your way soon.
3 thoughts on “McDonald’s to Launch Loyalty Program Nationwide on July 8th”
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They have switched to the MyMcDonald’s Rewards program in my town. Problem is they have done a very poor of explaining how it works and selling the value of it. Right now, the rewards tab has replaced the deals tab. Selecting the Rewards tab says it is not working come back later.
So when you review it, please share more detail how it works. It appears to be levels. Level is the very cheap seats.
I’ll write it up as well, in case the image doesn’t show up properly.