Citi Refreshes Its Citi Diamond Preferred Card
Today, Citi launched a refresh of its card_name for existing and new cardmembers. That includes an enhanced and renamed Citi Easy Deals platform, an updated Savings Spotlight feature and redesigned card art.
An Enhanced Offers Platform
Citi Easy Deals is now “My Deals” and is newly available on the Citi Mobile App and Citi Online. My Deals will continue to give Citi Diamond Preferred cardmembers easy access to national and local coupons across categories such as dining, shopping, and entertainment. Select coupons are customized to a cardmember’s geographic location. Cardmembers also have access to discounted gift cards from coveted brands and a daily gift card deal, all on an easy-to-use platform.
An Updated Savings Spotlight Feature
With a new look, Savings Spotlight will now be available on the Citi Mobile App in addition to Citi Online. Cardmembers can easily track their total savings from interest rate promotions and My Deals offers.
New Modern Card Art
The Citi Diamond Preferred Card now has a contemporary card design which features the card name at the center to create a cohesive appearance across the Citi credit cards portfolio. Existing Diamond Preferred cardmembers will automatically receive the newly designed credit card several weeks before their current card expires.
The card_name will continue to offer competitive introductory APRs on balance transfers and purchases. Currently you can get a balance_transfer_intro_apr,balance_transfer_intro_duration and intro_apr_rate,intro_apr_duration. After that the APR will be reg_apr,reg_apr_type, based on your creditworthiness.