$100K in Burritos and $100K in Bitcoin
Chipotle has announced it is giving away $100,000 in free burritos and $100,000 in Bitcoin to celebrate National Burrito Day, which happens to fall on April 1. The company said the giveaway is the first time a U.S. restaurant has offered a cryptocurrency giveaway to customers.
Today, at 12PM ET, it will launch an interactive game called “Burritos or Bitcoin.” Chipotle is encouraging fans to carry out a mock “chiptocurrency” rescue mission and crack the code on its digital wallet.
Chipotle is launching the game with Stefan Thomas, the founder of CEO of Coil. The game itself an ode to Thomas’s experience losing the log-in to his hard-drive that stored $387 million in Bitcoin.
How it Works
Each player will have ten (10) tries to guess a valid six-digit code for a chance to win a free burrito or up to $25,000 in Bitcoin. If players are unsuccessful in their ten attempts and endure the same fate as Thomas, they may be surprised and delighted with a special offer from Chipotle.
The contest officially goes live on April 1 at 9:00am PT and ends at 6:00pm PT that same day. Fans can play “Burritos or Bitcoin” by visiting: BURRITOSORBITCOIN.COM.
Here is the full breakdown for prizing:
- 10,000 fans will win one (1) free burrito
- 50 fans will win $500 in Bitcoin
- 3 fans will win $25,000 in Bitcoin
Good luck! Hopefully it’s not an April Fools thing…
Offer Terms
Open to legal residents of the 50 U.S./D.C., 18 years of age or older. Begins 4/1/21 at 9:00AM PT and ends at 6:00PM PT. For official rules, additional eligibility restrictions, prize descriptions/restrictions/ARVs, odds and complete details, visit BURRITOSORBITCOIN.COM. Bitcoin Prize USD exchange rate will be determined as of 4/1/21 at approximately 9:00 am PT (the “Cut Off Time”). Bitcoin prizes will be awarded based on the USD exchange rate as of the Cut Off Time. The actual exchange rate at the time of prize award may vary from the Cut Off Time; no difference in value will be paid to winners. Sponsor: CMG Strategy Co., LLC