Amazon Prime Day 2026 Dates Announced
Amazon’s annual Prime Day event returns June 23โ26, bringing millions of deals to Prime members across more than 35 categoriesโincluding clothing, beauty, kitchen, home, and electronics. The four-day shopping event kicks off at 12:01 a.m. PDT on June 23, with deals available on the Prime page and the Amazon Shopping app.
Members can save on top brands, trending products, and items exclusive to Amazon, plus fresh groceries, summer essentials, and back-to-school must-havesโall with fast, free delivery.
What early deals are available before Prime Day?
Members don’t have to wait for the event to start saving. Early Prime Day deals are available now across categories including:
- Shop with Points: Up to 50% off when you use Amex Membership Rewards
- Shop with Points: Up to 50% off when you use Amex Cash Back
- Shop with Points: Up to 40% off when you use Discover Cash Back
- Amazon devices: Prime members save up to 60% off devices enabled with Alexa+, like the Echo Dot Max, Echo Show 11, and Echo Show 8+ Carrera Smart Glasses bundle. Save up to 65% off select devices across Kindle, Ring, Echo, Fire TV, Blink, and eeroโincluding the Kindle Colorsoft Essentials bundle, Ring Battery Doorbell Plus, and Blink Outdoor 4 bundle.
- Groceries: Free Same-Day Delivery on orders over $25 in most areas, plus exclusive savings at Whole Foods Market, including an extra 10% off sale items for Prime members.
- Amazon Haul: Deals as low as $1. Discover deals across categories, including crafting essentials from $1, tech and gadgets from $3, fashion finds under $5, home refresh under $6, and 50% off kids’ favorites.
- Books and Audible: Up to 45% off Kindle Device bundles, up to 65% off print books, up to 80% off top Kindle titles, and three months free of Kindle Unlimited and Audible. Terms and conditions apply.
- Prime Video: Up to 50% off select rentals and purchases, plus subscriptions starting at $0.99 per month.
- Travel: Up to 30% off base rates with Avis and Budget, plus 10% off select Chicago hotels.
- Prime Visa and Prime Store Card: Get a $200 Amazon gift card instantly upon approval for Prime Visa (June 11โJuly 9) or $120 for Prime Store Card (June 23โ26). Earn 10% back or more on exclusive deals, plus unlimited 5% back year-round at Amazon.com, Whole Foods Market, and moreโwith no annual fees. During Prime Day, cardmembers can also earn 7% back on eligible Amazon.com purchases (June 23-26) when they choose No-Rush Delivery. Terms apply.
What are Prime limited-time offers?
Limited-time offers give customers even more ways to save big starting nowโwith new ones dropping before the event:
- Free Groceries for a Year sweepstakes: Customers who spend $15 or more on a qualifying online grocery order on Amazon have a chance to win free groceries for a yearโ$1 million in total prizes across 100 winners. Winners announced weekly leading up to Prime Day. Learn more and see terms, including a free way to enter, at the Amazon grocery sweepstakes page.
- Alexa for Shopping picks up the tab: Set up a deal alert with Alexa for a chance to win a $1,000 Amazon gift cardโ100 winners will be selected by Prime Day. Learn more and see terms, including a free way to enter, at the Alexa sweepstakes page.
- Spider-Man: Brand New Day early screening: Prime members can enjoy exclusive early screenings of Sony Picturesโ Spider-Man: Brand New Day on July 29 in select theatersโtwo days ahead of its wide release in the U.S. Visit the custom Amazon landing page to explore exclusive Spider-Man branded products and sign up for the early screening ticket notifications.
- Little Caesars $5 pizza: Between June 15 and 26, Prime members can score a $5 classic large pepperoni or cheese pizza, redeemable up to five times on different days for savings of up to $30 depending on location. Order at the Amazon Little Caesars page.

