Hertz has announced a new vehicle subscription service called Hertz My Car. For a monthly fee, users will have access to select sedans, crossovers, SUVs and trucks. The pilot version is first being launched in Austin, Texas and Atlanta, Georgia.
The program comes with two tiers. For $999 per month, subscribers will be able to choose from full-size sedans, small SUVs and trucks. For $1,399 per month, tier two subscribers will have access to luxury sedans, regular SUVs and large trucks. There is a one-time enrollment fee of $250. The subscription comes with a 2,000-mile monthly allotment. After that, Hertz will charge $0.35 cents per mile.
Subscribers will be able to swap their vehicle twice a month within their own tier (Hertz will allow additional swaps for $75).
Both tiers include full vehicle maintenance, roadside assistance, damage to the vehicle (though with a $1,000 deductible), and limited liability protection. Hertz My Car vehicles cannot be used for ride-sharing services.
You will also earn Gold Plus Rewards points just as you would from a standard Hertz rental. Tier 1 members will earn 999 points per month, and Tier 2 members will earn 1,399 points per month. Five Star and President’s Circle members will earn 25% and 50% bonuses on top of their base points earned. You can read about their recent points devaluation here.