Check your Panera Rewards account and hopefully you’ll see an offer for either a free coffee of bagel daily for the month of August.
“Redeem your reward for free daily coffee in a bakery-cafe, online or through our mobile app, where available. Limit one free coffee per day. Cannot be redeemed for specialty beverages.”
This kind of offer pops up often and if you were targeted and have a Panera location nearby, it will save you you a bunch if you’re a coffee drinker. No go for me though.
If you haven’t signed up already, then go to MyPanera and do so, in order to receive such offers in the future.