Marriott International Completes Acquisition of citizenM Brand

Marriott International Completes Acquisition of citizenM Brand
Tower of London (Source: CitizenM)

Marriott International Completes Acquisition of citizenM

Marriott International said on Wednesday that it has completed the acquisition of lifestyle brand citizenM

As of today, current citizenM global portfolio includes 37 open hotels, comprising 8,789 rooms, across more than 20 cities in the U.S., Europe, and Asia Pacific. citizenM’s current pipeline of two hotels totaling over 300 rooms are also anticipated to be added to Marriott’s portfolio.

Now that the acquisition is complete, Marriott will begin the process of integrating the citizenM portfolio into its systems and platforms.

Miami World Center (Source: CitizenM)

Until citizenM properties are fully integrated, anticipated later this year, they will remain bookable on citizenM’s digital channels. At this time, members of the citizenM subscription program will continue to enjoy benefits, with more details to come about how the program will work following integration.

Once integration is complete, citizenM will become a fully participating brand within the Marriott Bonvoy loyalty program.

Rome Isola Tiberina (Source: CitizenM)

The citizenM brand is known for its tech-savvy in-hotel experience, highly efficient use of space, and focus on art and design. The brand, founded in 2008, caters to value-conscious travelers looking for technology-driven accommodations with features like smart in-room design, indoor and outdoor common spaces featuring immersive artwork and local artifacts, comfortably appointed living rooms that serve as collaborative workspaces, grab-and-go food and beverage options, and lively rooftop decks.

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