MoviePass is not dead yet. Actually they still have a few more tricks up their sleeve. In their latest move to keep their user base, they are once again changing their monthly plan. This time the company is automatically enrolling former subscribers into the service.
The new plan is a version of its original one movie per day plan.
MoviePass sent out an email to some customers who did not opt in the company’s new revised three movie per month plan. The email said that they were part of a select group who were chosen for the new plan. And if those targeted people didn’t want to be charged for the new service they have to proactively opt out of the plan. Otherwise they’ll be charged monthly.
Another words that were just enrolled in a plan without their consent and they have to go in and cancel this membership that they didn’t ask for.
The new plan door asked for includes one movie per day, based on existing inventory. It still costs $9.95 per month, but movie selection will probably be extremely limited.
This is just the latest move by MoviePass ego is trying to survive just a bit longer. They’re trying to get cash from wherever they can. Their stock is down to 1 cent even after that reverse stock split a couple of months back.
Here’s the full email:
In August 2018, we announced a new offering for three movies a month for $9.95, giving subscribers the ability to opt-in to this plan if they wanted to continue as a MoviePass subscriber. However, our records show that you have not yet taken any action on the new plan, and because of that your subscription was suspended and your monthly subscription charges have stopped.
Because we really hope you begin enjoying your MoviePass subscription again, we have chosen you to be a part of a select test group, who beginning Friday, October 5th will be restored to unlimited movies (up to one new movie title per day based on existing inventory) – the same subscription that you signed up for and you previously enjoyed. If you decide that you do not want this you must “opt out” before Thursday, October 4th at 9:00PM ET.
To be clear, unless you opt out, your unlimited subscription will be restored and you will begin enjoying unlimited movies again (up to 1 movie per day, based on existing inventory) at $9.95 per month, and your credit card on file will be charged on a monthly basis beginning Friday, October 5th, 2018.
If you do opt out of the restoration of your subscription to the unlimited plan, your subscription will be canceled and no longer held in a “suspended” status, and you will not be able to re-join until 9 months have passed.